Privacy Policy

Last updated: December 20, 2024

1. Introduction

EcoWild Canada ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or participate in our eco-tourism activities.

This policy complies with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation in Canada.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, mailing address
• Booking Information: Tour preferences, travel dates, group size, special requirements
• Payment Information: Credit card details, billing address (processed securely through third-party payment processors)
• Emergency Contact Information: For safety purposes during tours
• Health Information: Relevant medical conditions or physical limitations that may affect tour participation
• Identification: Government-issued ID for certain tour requirements

2.2 Automatically Collected Information

When you visit our website, we automatically collect:

• IP address and browser information
• Pages visited and time spent on our site
• Referring website information
• Device type and operating system
• Cookies and similar tracking technologies (see our Cookie Policy)

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Primary Purposes

• Processing tour bookings and payments
• Providing customer service and support
• Communicating tour details, schedules, and updates
• Ensuring safety during tours and activities
• Meeting legal and regulatory requirements

3.2 Secondary Purposes

• Sending newsletters and promotional materials (with consent)
• Improving our services and website functionality
• Conducting customer satisfaction surveys
• Analytics and research to enhance tour experiences

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist in operating our business, including:

• Payment processors (Stripe, PayPal)
• Email marketing platforms (with consent)
• Website hosting and analytics services
• Tour partners and local guides (essential information only)

4.2 Legal Requirements

We may disclose information when required by law, court order, or government regulation, or to protect our rights, property, or safety, or that of others.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, personal information may be transferred as part of the transaction.

5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected:

• Tour Records: 7 years for accounting and legal purposes
• Marketing Lists: Until you unsubscribe or withdraw consent
• Website Analytics: 24 months
• Customer Service Records: 3 years

6. Your Rights and Choices

Under Canadian privacy law, you have the following rights:

6.1 Access and Correction

You may request access to your personal information and request corrections if the information is inaccurate or incomplete.

6.2 Withdrawal of Consent

You may withdraw consent for non-essential uses of your information at any time, subject to legal or contractual restrictions.

6.3 Unsubscribe

You can unsubscribe from marketing communications by clicking the unsubscribe link in emails or contacting us directly.

6.4 Complaint Process

If you have concerns about our privacy practices, please contact our Privacy Officer. You may also file a complaint with the Privacy Commissioner of Canada.

7. Security Measures

We implement appropriate technical, physical, and administrative safeguards to protect your personal information:

• SSL encryption for data transmission
• Secure payment processing through PCI-compliant providers
• Access controls and authentication measures
• Regular security assessments and updates
• Employee training on privacy and security practices

8. International Transfers

Your personal information is primarily stored and processed in Canada. If information is transferred outside Canada, we ensure appropriate safeguards are in place to protect your privacy rights.

9. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13 without parental consent. If we become aware that we have collected such information, we will take steps to delete it promptly.

10. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your website experience. For detailed information about our cookie practices, please see our Cookie Policy.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of significant changes by posting the updated policy on our website and updating the "Last updated" date.

13. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact our Privacy Officer:

14. Privacy Commissioner Contact

If you are not satisfied with our response to your privacy concerns, you may contact the Privacy Commissioner of Canada: